New discussion Hiring for Web Analyst Manage at Gurgaon and is looking for suitable candidates.

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Group: IT Recruiters Bhavya S has started a discussion: Hiring for Web Analyst Manage at Gurgaon and is looking for suitable candidates. "I am using wisestep.com to share my jobs on Multiple Linkedin Groups with a single click. Apply Online http://www.wisestep.com/RRFTVUUV/IRHGJOJJNJ or Refer Friends who will love to take it. Job Description: Business Analyst (Analytics Manager) Web Analytics Location - Gurgaon Experience - 4-8 yrs Organization - Top eCommerce MNC JOB DESCRIPTION: Common tasks include entering data into analytical software programs, scrutinizing the information for patterns and extracting valuable insights that will then be used to shape the strategic footprint of the product. The process is highly technical and mathematical, and includes four steps: eliminating erroneous data, assessing data quality, determining the datas meaning and final analysis, which provides a second-look at the process.Successful candidates for data analyst positions must have strong mathematical skills and keen business awareness. Skills in logic, project management and report writing are also important.Creates dashboards to support the decision-making process and makes recommendations for optimization.Translatesmarket trends, user behavior trends and competitive intelligence, into actionable, clearly communicated recommendations that can derive into product features.Works with product management, marketing, customer support representatives and management team in defining and monitoring business KPIs.Regularly creates and updates performance reports of business performance.Proposes enhancements to current / future web analytics implementations.Meets ad-hoc analytic needs of the business, analyzing traffic utilizing a Utilizes variety of measurement tools. Lead the creation of analytic frameworks that will guide the course of online initiatives.Use data and analysis to uncover patterns of user behavior and make recommendations to improve the digital experience Develop digital marketing business cases, financial models, and key performance indicators Develop a solid understanding of the core business (terrestrial business) and understands how core business competencies can be applied to the digital business (and vice versa) Conduct deep-dive analyses into click stream data and usage patterns to help guide strategy, feature, and function Use data and analysis to uncover the wants and needs of the user base Is closely aligned with the product development team and provides analytical support and input for the development of the digital experience as well as for the development of new financial products ROLES AND RESPONSIBILITIES Work with product and marketing managers to establish systematic measurement strategies for online initiatives Deliver actionable metrics, i.e., make data-driven recommendations on improving product strategies and marketing performance. Create customer segmentation models; design and conduct user surveys, split tests, and other forms of online marketing research. Analyze conversion paths and discrete ecommerce components (offer, price, creative, etc.) to optimize online revenues. Maintain comp"

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