New job Looking for Marketing Specialist in Ottawa

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Group: Job Openings, Job Leads and Job Connections! Subject: Looking for Marketing Specialist in Ottawa Quy Nguyen (OPEN NETWORK) LION™ posted a job: Looking for Marketing Specialist in Ottawa "Looking to impact the future of a mature industry? So are we. Teldio employs energetic, creative, and systematic people hungry for innovation and delivering on objectives and milestones. We are methodical in our approach but aggressive on delivery and results. We pride ourselves as leaders in an emerging market in a mature industry. Teldio is seeking an experienced Director of Marketing to help us get to the next level through increased market awareness, press and analyst coverage. It is a very exciting time and we are looking for the ideal candidate that has both the experience and energy to succeed in a fast-paced tech company. Experience with software start-ups is highly preferred. Technical adeptness, eye for good design and experience in collateral creation are an absolute must. DUTIES AND RESPONSIBILITIES • Assist in the development and implementation of a corporate marketing strategy. Integrate all aspects into a cohesive, actionable plan. • Branding: Develop/document branding standards and ensure all vendors adhere to them. • Collateral: Revise and create sales collateral, brochures, case studies, white papers, videos, presentations, press releases, etc. • Website: Identify opportunities to keep the website updated and relevant. Work with web development resources to implement changes. Experience with web development and web content generation is highly preferred. • Messaging: Message development and management for multiple product lines and vertical offerings. • Direct Marketing/Lead Generation: Identify ways to support the sales force through lead generation programs. Design and implement marketing campaigns (E-mail blasts, cold calling, etc.) • Webinars: Create and implement webinar series. • Search Engine Management: Oversee search engine campaigns to drive additional leads. • Competitive Analysis: Continuously identify key competitors, manage and monitor market trends. Understand and articulate key competitive advantages. • Event Coordination: Identify opportunities. Manage all aspects of participation. • Analyst Coverage: Develop relationships with key industry segment analysts. Identify opportunities for placement in Analyst briefs. • Customer relationships: Identify opportunities for customer input through Advisory Boards, User Groups and other customer interaction. • Public Relations: Develop relationships with key media sources. Create and implement publicity plan to gain media coverage. Identify opportunities for company experts: media interviews and speaking engagements. • Recognition: Identify and apply for key industry awards – business, product, customer and solution related. • Create and implement end-customer marketing strategy to build awareness of company solutions in new market spaces. • Management Reporting: Setting quarterly lead generation targets and reporting on a weekly basis. QUALIFICATIONS • Bachelor’s degree or equivalent in Business, preferred Marketing • Advanced knowledge in Microsoft Office Suite and Adobe Creative Suite • Ability to evaluate ROI of marketing campaigns and manage marketing budgets • Good understanding or ease of comprehension in the technology sector • Technical adeptness and an eye for good design • Energetic, enthusiastic • 3 to 5 years of experience in a Marketing role About Teldio Teldio is an innovative Canadian company at the forefront of digital two-way radio application development. We offer a portfolio of solutions and products that serve enterprise customers and are sold globally through a network of partners and distributors. Our customers include Utility, Industrial, Financial and Hospitality organizations. Teldio has offices in Ottawa and Cambridge. For further information please visit www.teldio.com. Interested? Submit your resume and cover letter to careers@teldio.com. NO AGENCIES PLEASE"

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